Appunti VERIFICATO
Appunti Lingua Inglese Scienze del turismo ad indirizzo manageriale
118 visualizzazioni
12 download
Nessun voto ancora
Stai vedendo l'anteprima delle prime pagine. Il file completo è gratis: registrati per leggerlo tutto.
Di cosa parla
- Disintermediation allows tourism suppliers to communicate directly with clients via technology, offering personalized services and cheaper options.
- Advertising can be categorized into consumer brand advertising, corporate advertising, direct response advertisements, and non-commercial ads like public service announcements.
- Retail involves bringing products to consumers through various store types (mall-based, urban retailers, e-tailers) that need to offer experiential and functional experiences for millennials.
- Branding aims to create a unique identity in the consumer's mind, with brand loyalty being a key achievement. E.Marinella exemplifies this through its timeless design and global expansion.
- Rèsumès and curriculum vitae are similar but differ in length and focus; rèsumès highlight qualifications for specific jobs while CVs provide comprehensive professional information.
Questo appunto è gratis. Registrati in 30 secondi per leggere tutte le pagine e scaricarlo.